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Charlotte’s Web Begins to Offer Home Delivery with Gopuff

Ed Knight

By Ed Knight

October 5, 2022

Products with CBD oil in laboratory glassware, Petri dishes, Capsules, cosmetics, THC tincture, pipette, with CBD oil and hemp leaves, light background. The concept of medical cannabidiol

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One of the leading

brands is teaming up with one of the biggest names in home delivery to bring your favorite gummies and tinctures directly to your door. 

The Denver-based CBD supplier Charlotte’s Web Holdings, Inc.

that it is starting a distribution partnership with Gopuff, “the go-to platform for immediate delivery of customers’ everyday needs.”

Charlotte’s Web,

“industry-leading pioneer creating whole-plant hemp health supplements,” said in the announcement that it “first launched on Gopuff this summer in select markets, including Arizona, Illinois, California and New York and will continue to expand nationwide throughout 2022 and 2023.”

The company, boasting more than 500 locations throughout the United States, has become a major player in the home delivery business — a market that has only grown more saturated since the the COVID-19 pandemic. As Charlotte’s Web

in the announcement on Tuesday, “Over the past 24 months, e-commerce in the North American grocery industry has continued to mature and scale. The pandemic served as an accelerator for grocery e-commerce, with much of the sector experiencing the equivalent of more than five years of growth in just five months.

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Charlotte’s Web and Gopuff Partnership

Enter: Gopuff, which says it offers deliveries for “all of your daily needs right to your door — or wherever you are.”

“We store about 4,000 products in each Gopuff location, so when you order, your stuff comes directly from us to you. We don’t charge surge pricing because we’re not a courier service, and because we’re delivering directly instead of picking it up from the store, we deliver fast,”

As Charlotte’s Web

in the announcement on Tuesday, “Over the past 24 months, e-commerce in the North American grocery industry has continued to mature and scale. The pandemic served as an accelerator for grocery e-commerce, with much of the sector experiencing the equivalent of more than five years of growth in just five months.”

“In the United States, consumer access to hemp wellness is still in its infancy,” said Jacques Tortoroli, Charlotte’s Web chief executive officer, in Tuesday’s announcement. “Our mission is to make CBD broadly available, accessible — and convenient.  With Gopuff, we are making access more convenient than ever with instant delivery for our consumers. So whether it’s a sudden need for Charlotte’s Web sleep, stress or recovery gummies, soothing CBD oils or topicals, or even calming pet chews for an overly excited canine, Gopuff can help us answer the call — in minutes. For Charlotte’s Web, this is yet another example of our commitment to expand our customer portfolio as the market leader and penetrate new industry verticals.”

Charlotte’s Web’s states mission is to “unleash the healing powers of botanicals with compassion and science, benefitting the planet and all who live upon it.”

In Tuesday’s announcement of the partnership with Gopuff, the company billed itself as the “the market leader in innovative hemp extract wellness products under a family of brands which includes Charlotte’s Web™, CBD Medic™, CBD Clinic™, and Harmony Hemp.”

“Charlotte’s Web branded premium quality products start with proprietary hemp genetics that are 100-percent American farm-grown using organic regenerative cultivation practices. The Company’s hemp extracts have naturally occurring botanical compounds including cannabidiol (“CBD”), CBC, CBG, terpenes, flavonoids, and other beneficial compounds. hemp compounds.  Charlotte’s Web product categories include full-spectrum hemp CBD oil tinctures (liquid products), CBD gummies (sleep, stress, exercise recovery), CBD capsules, CBD topical creams and lotions, as well as CBD pet products for dogs,” the company said in the press release, noting that its products “ are distributed to more than 15,000 retail, over 8,000 health care practitioners,”

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Ed Knight

About The Author

Ed Knight

HIGH THERE MISSION

WE’RE A CREATIVE COMMUNITY — EXPLORING THE SCIENCE, CRAFT, AND CULTURE OF CANNABIS.
WE BELIEVE THAT WE HAVE A COLLECTIVE RESPONSIBILITY TOWARDS ERADICATING THE STIGMA, MISINFORMATION, AND INEQUITIES SURROUNDING THIS PLANT, SO WE CAN UNLOCK ITS TRUE POTENTIAL FOR ALL.

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